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Tag Archives: PR Agency

The Value of a Public Relations Degree

The Value of a Public Relations Degree

Public relations is one of the most dynamic and flexible careers for the young professional and is steadily becoming a millennial favorite. Public relations specialists get opportunities to work with iconic brands and ambassadors, as well as travel, and network with other professionals at all levels. PR experts can choose work on a contract, freelancing, or employee basis. The possibilities ... Read More »

Ronn Torossian Reveals Corporate PR Secrets

Ronn Torossian Reveals Corporate PR Secrets

When you are a brand new business, there is no cookie-cutter approach to public relations and marketing. At least, according to Ronn Torossian, there should not be. All businesses are different. All markets are in flux at all times. Because of these two fundamental realities, no two market approaches should be exactly the same. Then why do so many businesses ... Read More »

Six Ways Small Businesses Can Attract, Retain Employees and Stay Solvent

Six Ways Small Businesses Can Attract, Retain Employees and Stay Solvent

Many economic prognosticators suggest the economic downturn has hit bottom.  Among the indicators pointed to are renewal of pay increases or at least the promise of a return of some of the salary that was cut at the height of the crisis.  There are even indicators that – in some sectors – furloughed employees have been brought back and, in ... Read More »

Ronn Torossian Reveals Why the Illusion of Savings Matters

Ronn Torossian Reveals Why the Illusion of Savings Matters

Ronn Torossian is the CEO of New York Public Relations Firm, 5WPR. He is one of the most well-regarded public relations executives in the US: In recent months the American department store chain, JC Penney, learned a strange and painful lesson. Their customers prefer the illusion of savings to actual savings. Those customers are surely not the only ones. But ... Read More »

What Can a NY PR Firm Do For You?

What Can a NY PR Firm Do For You?

There are some ways a small business can market online like larger businesses. The factor that a small business can retain the most control over is by hiring a NY PR Firm that has a successful track record of working with small businesses. So what can a NY PR Firm do for you? There are countless benefits, but the most ... Read More »

Pitfalls of Web 2.0 That A PR Agency Needs to Avoid

Pitfalls of Web 2.0 That A PR Agency Needs to Avoid

Thanks to technology, we can now get our messages to our intended audience at the click of a button. This instantaneous way of life has become the norm for most businesses. However, there are a few ways that our reliance on technology can hurt us more than it can help. There are certain pitfalls that we all need to be ... Read More »

5WPR’s Home Design Clients Bring the Outside In

5WPR’s Home Design Clients Bring the Outside In

Every week lifestyle PR agencies are faced with incorporating the latest styles in home design into their marketing campaigns for clients. Like any top PR agency, the team at 5WPR has seen various interior looks come and go, and the more outrageous fads are the first to fall by the wayside. One of the newest trends in kitchen design and ... Read More »

Beyond Botox: Beauty PR Agency 5WPR Turns Trends into Profits

Beyond Botox: Beauty PR Agency 5WPR Turns Trends into Profits

In New York City and much of the U.S., both men and women place a premium on their outward appearances. Substantial amounts of time and effort go into preparing to go out to work, to social events and with family. Of course, there’s the money side: the beauty industry reaches into the billions of dollars every year. Women spend a ... Read More »