A Florida man on vacation in Switzerland posted a video of his high-flying hang-gliding...
Public Relations
Patagonia has made political action a part of its brand presence in the marketplace...
Global tech companies are taking a PR beating lately. Whether it’s thousands of Google...
When you’re faced with a PR crisis, there are three immediate questions that need...
Ford Motor Company is in an interesting place. The auto industry as a whole...
For many years now, Google and Facebook have held a vice-grip on the online...
Samsonite International shares fell drastically at the end of May this year after a...
On the afternoon of May 29, people in need of a caffeine pick-me-up had...
Want a digital marketing campaign with a difference? The solution could be experiential marketing...
Knowledge is power – that’s not a new concept, but it is a true...
In the race for supremacy in the increasingly crowded self-driving car marketplace, some companies...
Can the Spurs do it again? As of this writing, the San Antonio Spurs...
A couple of weeks after an attempt at a socially-conscious Pepsi spot featuring Kendall Jenner...
It is important for any organization to have the very best public relations. The...
These days, politicians never stop campaigning. They can’t, really. With round the clock news...
At its most fundamental, management is about responsibility. It all flows uphill, so, when...
Go to the dairy section in any grocery store and most convenience stores and...
The National Football League is basking in the glow of its biggest event of...
If you’re looking for a caricature target for both late night talk shows and...
A public relations agency is responsible for a tremendous amount, from competitor analysis and...