So often, we read about crises in the news that inevitably occur when a...
PR Strategy
Given the popularity of the platform, it should come as no surprise that everyone...
A visit with our grandparents often results in discussions of “the good ‘ole days.” ...
Kelly is a digital marketing professional who runs marketing efforts for several small to...
Advertising on social media has always been a bit of a creative challenge for...
It may seem trivial, but the look, feel, and tone of a brand’s online...
After all of the money, time, and brain power used to put together a...
A solid Instagram engagement rate is essential to growing your account, so it should...
Since its launch in 2010, Instagram has evolved from an online photo-sharing app into...
Instagram has changed the face of marketing for good. Since its inception as the...
It seems that every business has a dedicated blog page now. Why is this?...
Anyone looking to advertise on Facebook has a host of targeting options and campaigns...
As e-commerce juggernauts gobble up more and more retail space and consumer attention, small...
Instagram has quickly overtaken any other social media platform as the place to promote...
As a business owner, you are surely aware by now of Instagram’s expansive reach....
No matter how long a company has existed or how many things a person...
Authenticity. Believe it or not, this is a trait that many marketing professionals seem...
It can be difficult to keep customers coming back to a brand. In most...
A key factor in any marketing campaign is that of brand awareness and brand...
After the recent Ethiopian Airlines disaster, it was all hands on deck for Boeing...