Just about every PR company and business that had a public relations person on...
PR Strategy
As chief marketing officer, you have a tremendous opportunity as well as challenge. Here...
2019 appears to be shaping up as the year of podcasting. Between the Spotify’s...
Toiling away at social media, SEO, and paid search can be tedious and time-consuming...
Often, it seems that the companies who crop up and explode with growth seemingly...
In an earlier article, we extolled the value of blogs, so the question remains,...
“Remember. Only you can prevent forest fires.” “Semper fi!” Sound familiar? You likely have...
So often, we read about crises in the news that inevitably occur when a...
Given the popularity of the platform, it should come as no surprise that everyone...
A visit with our grandparents often results in discussions of “the good ‘ole days.” ...
Kelly is a digital marketing professional who runs marketing efforts for several small to...
Advertising on social media has always been a bit of a creative challenge for...
It may seem trivial, but the look, feel, and tone of a brand’s online...
After all of the money, time, and brain power used to put together a...
A solid Instagram engagement rate is essential to growing your account, so it should...
Since its launch in 2010, Instagram has evolved from an online photo-sharing app into...
Instagram has changed the face of marketing for good. Since its inception as the...
It seems that every business has a dedicated blog page now. Why is this?...
Anyone looking to advertise on Facebook has a host of targeting options and campaigns...
As e-commerce juggernauts gobble up more and more retail space and consumer attention, small...