Ronn Torossian – 5W Public Relations – 5W PR

Ronn Torossian is CEO of 5W Public Relations. 5WPR is a full-service PR Agency that partners with brands-both established and emerging, corporations, global interests, national corporations and consumer companies, brands, start-up technology companies, high-profile individuals, regional businesses, and others to help them define and achieve their strategic PR goals. Learn how 5W Gets PR Today -> http://5wpr.com

What Is The Purpose Of Influencer Marketing? 1

What Is The Purpose Of Influencer Marketing?

January 21, 2020January 21, 2020 5W PR 0 Comments

Cruise around on Instagram and YouTube these days, and it seems like everyone wants to be an influencer. Sharing “hot

HOW DO I BECOME AN INFLUENCER? 2

HOW DO I BECOME AN INFLUENCER?

January 16, 2020January 16, 2020 5W PR 0 Comments

If a brand could get a return of more than 500% for every dollar spent on influencer marketing, why wouldn’t

The U.S. Opera Industry Needs a PR Reset 3

The U.S. Opera Industry Needs a PR Reset

January 10, 2020January 16, 2020 5W PR 0 Comments

When it comes to opera, controversy is supposed to play out on the stage, for the entertainment of audiences and

Spotify Plans to Jettison Political Ads 4

Spotify Plans to Jettison Political Ads

January 8, 2020January 16, 2020 5W PR 0 Comments

Ever since allegations of “political meddling” on social media emerged during the 2016 election, brands in the social media sector

Christmas Card Maker Denies Using Slave Labor 5

Christmas Card Maker Denies Using Slave Labor

January 6, 2020January 6, 2020 5W PR 0 Comments

In Britain, readers of the Sunday Times were greeted with a story that would dampen their Christmas spirit. According to

How Prepared are You for a PR Crisis? 6

PR Strategy Public Relations Ronn Torossian

How Prepared are You for a PR Crisis?

January 2, 2020January 2, 2020 5W PR 0 Comments

The foundations for the best and most effective crisis PR plans are not made in the heat of the moment.

Grocers Need to Get Proactive when Responding to Food Poisoning News 7

In The News Industry News Ronn Torossian

Grocers Need to Get Proactive when Responding to Food Poisoning News

December 10, 2019December 10, 2019 5W PR 0 Comments

There’s a popular meme going around that asks the rhetorical question, “Why is it that every time I go on

What’s the Future of Uber in London? 8

Industry News PR Strategy Ronn Torossian

What’s the Future of Uber in London?

December 9, 2019December 10, 2019 5W PR 0 Comments

The friction between the city of London and rideshare company, Uber, has been ongoing for years. Given that Londoners pride

International Mix Masters 9

In The News PR Strategy Ronn Torossian

International Mix Masters

December 6, 2019December 10, 2019 5W PR 0 Comments

That’s the label Spotify, a global music streaming and subscription service, placed on Millennials and the Z-Gen. A 2019 study

Another Scorecard 10

PR Strategy Public Relations

Another Scorecard

December 2, 2019December 2, 2019 5W PR 0 Comments

Although revenue will never disappear as the primary goal, customer satisfaction is edging its way up the scale and becoming

Definitions of Content 11

In The News PR Strategy

Definitions of Content

November 25, 2019November 25, 2019 5W PR 0 Comments

Until 1996, anyone searching for content on the internet would not have been surprised to find this one definition usually

audience marketing

PR Strategy Public Relations

Pillar to Guide

November 18, 2019November 25, 2019 5W PR 0 Comments

That pillar quote is attributed to Lea Michele, Broadway star and author when she was talking about lighthouses. To the

productivity

5WPR Industry News PR Strategy

Simple Things to Boost Productivity in A Marketing Agency

November 15, 2019November 18, 2019 5W PR 0 Comments

Productivity is a hot topic of discussion recently. With news articles closely following the idea of Microsoft Japan’s recent four

Once More, With Feeling 12

In The News Industry News PR Strategy

Once More, With Feeling

November 8, 2019November 11, 2019 5W PR 0 Comments

“Once More, With Feeling” is a well-worn phrase and the title of several movies, songs and albums. In general, the

How Native Advertising Helps Businesses Increase Conversions 13

In The News PR Strategy Public Relations

How Native Advertising Helps Businesses Increase Conversions

November 4, 2019November 4, 2019 5W PR 0 Comments

The term “native advertising” is a common term within marketing language, but the implementation of this type of advertising often

Staying Fresh: A Digital Marketer’s Field Guide to Continuing Education 14

Industry News PR Strategy Ronn Torossian

Staying Fresh: A Digital Marketer’s Field Guide to Continuing Education

November 1, 2019November 4, 2019 5W PR 0 Comments

Staying “fresh” is a concept most marketers know well, and for good reason. It seems that as soon as a

Subtle Nuances of Brand Loyalty

October 30, 2019November 4, 2019 5W PR 0 Comments

A recent survey of Gen Z consumers revealed that loyalty to a few household name brands is still prevalent behavior

quality custom

Industry News PR Strategy Public Relations

Quality Over Customization? A Look at Consumer Advertising Preferences

October 28, 2019November 4, 2019 5W PR 0 Comments

Digital marketing presents an ongoing list of challenges for businesses looking for innovative ways to reach new customers and engage

marketing territory

In The News PR Strategy Public Relations

Marketing on Unfamiliar Platforms

October 25, 2019October 24, 2019 5W PR 0 Comments

More than ever before, brands are turning to newer or formerly “untraditional” platforms on which to test their advertising methods

house

Bring It to the House: Should Business Bring Digital Marketing In-House?

October 23, 2019October 24, 2019 5W PR 0 Comments

The digital marketing scene is experiencing a shift as brands look to find ways to save on budget and reduce

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