Ronn Torossian – 5W Public Relations – 5W PR

Ronn Torossian is the CEO of 5W Public Relations. 5W is a full-service PR Agency that partners with brands-both established and emerging, corporations, global interests, national corporations and consumer companies, brands, start-up technology companies, high-profile individuals, regional businesses, and others to help them define and achieve their strategic PR goals. Learn how 5W Gets PR Today -> http://5wpr.com

Boost Your Content Marketing Strategy for Modern Digital Marketing

May 11, 2019May 12, 2019 5W PR 0 Comments

At its root, content marketing is all about telling a story. A story about a brand or business, about a

In The News PR Strategy Public Relations Ronn Torossian

Why Authenticity in Marketing Matters

May 9, 2019May 12, 2019 5W PR 0 Comments

Authenticity. Believe it or not, this is a trait that many marketing professionals seem to miss or glaze over. Authenticity

Spotify’s Ongoing Battle With Songwriters is a PR Nightmare

May 6, 2019May 6, 2019 5W PR 0 Comments

In an open letter to Spotify, a group of prolific songwriters — from R&B legend Babyface to country music king

Industry News PR Strategy

Personalizing the Customer Experience

May 6, 2019May 6, 2019 5W PR 0 Comments

It can be difficult to keep customers coming back to a brand. In most industries, the competition for consumer attention

Industry News PR Strategy Public Relations

Is Experiential Marketing a Good Fit for Every Business?

April 29, 2019April 29, 2019 5W PR 0 Comments

A key factor in any marketing campaign is that of brand awareness and brand loyalty. These are two separate elements

PR Strategy

Protecting Your Brand from the PR Crisis Domino Effect

March 18, 2019March 18, 2019 5W PR 0 Comments 5W PR News, 5W Public Relations, marketing, Media Relations, PR, PR Agency, PR Firm, Public Relations, Social Media, strategy

After the recent Ethiopian Airlines disaster, it was all hands on deck for Boeing and for all airlines flying the

PR Strategy

Five tips to improve engagement on Facebook

March 4, 2019 5W PR 0 Comments PR, PR Firm, strategy

Facebook remains one of the best platforms for businesses to reach customers, drive website traffic, and increase sales. With over

5WPR

The Importance of Networking and Relationship Building for PR Professionals

March 1, 2019 5W PR 0 Comments

Networking and building relationships is a vital part of any professional experience. When it comes to public relations, this skill

Public Relations Campaigns Should Use Social Listening

5WPR

Verizon Responds to Job Cuts

January 29, 2019 5W PR 0 Comments 5W PR News, 5W Public Relations, PR Firm

Verizon is not publicly admitting defeat, but the company is shifting its focus, at least that was the message offered

5WPR

What digital content marketing will look like in 2019

January 8, 2019 5W PR 0 Comments

Content marketing has become one of the fastest growing and most used marketing strategies. More brands are adopting content marketing

PR Strategy

5 Tips to Improve Your PR Today

December 14, 2018December 26, 2018 5W PR 0 Comments marketing, PR Firm, strategy

Even if your grasp of PR is solid and your communication is effective, it can always be better. If you

5WPR

How to engage people when writing about machines

December 7, 2018December 26, 2018 5W PR 0 Comments 5W Public Relations, strategy

Writing about consumer technology can be a challenging task for PR professionals. There are technical aspects that need to be

Public Relations

Swiss Tourism Agency Struggling to Answer Tough Questions After Hang Gliding Scare

December 1, 2018December 4, 2018 5W PR 0 Comments marketing, PR, Public Relations, strategy

A Florida man on vacation in Switzerland posted a video of his high-flying hang-gliding experience, and it immediately went viral.

5WPR

Patagonia Makes Multi-Million-Dollar Statement

November 22, 2018December 4, 2018 5W PR 0 Comments 5W Public Relations, marketing, Media Relations, Public Relations, strategy

Patagonia has made political action a part of its brand presence in the marketplace for some time, but a recent

5WPR

USA Gymnastics Still Reeling

November 19, 2018 5W PR 0 Comments

The devastation left in the wake of the massive Larry Nassar sexual abuse scandal is still sending tremors through USA

PR Strategy

Lessons From Microsoft’s Attempts to Reverse “Toxic” Culture

November 19, 2018November 19, 2018 5W PR 0 Comments news, Public Relations

Global tech companies are taking a PR beating lately. Whether it’s thousands of Google employees walking out to protest what

Public Relations

Understanding Your Target in a PR Crisis

November 15, 2018November 19, 2018 5W PR 0 Comments Public Relations, strategy

When you’re faced with a PR crisis, there are three immediate questions that need to be answered: “What, specifically, is

In The News Public Relations

Florida Official Facing Tough Questions After Misuse Investigation Revealed

November 12, 2018 5W PR 0 Comments 5W Public Relations, marketing, PR, PR Firm, strategy

Hurricane Michael carved a path of horror and destruction from Florida’s “Emerald Coast” and Big Bend regions north through several

5WPR

Ford Touts Pride in “Building Things” in New Campaign

November 9, 2018November 12, 2018 5W PR 0 Comments PR Firm, Public Relations, strategy

Ford Motor Company is in an interesting place. The auto industry as a whole faces major shifts in the coming

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