Recently, American consumers were rocked by information that Verizon Wireless has been turning over...
Watch out for the often-strange co-mingling of business and personal. The buzz around Facebook,...
Big Promise, no Delivery. I can’t tell you how many times I’ve had a...
CNN reported that in early June 2013, AirAsia X flights to China, Taiwan, Japan,...
I’m a New Yorker. I absolutely love it, and won’t let anyone else tell...
As CEO of a fashion PR firm, I have been part of many discussions...
Ronn Torossian is the CEO of New York Public Relations Firm, 5WPR. He is...
5WPR CEO Ronn Torossian says it’s time to embrace the sunshine season It may...
In a market growing crowded with microbrews, specialty drinks and endless new brands seeking...
It may seem funny to start a blog piece about Vine with talking about...
One of the most common questions at 5WPR, a top NY PR firm gets...
Music may be a universal language, but the message of promoting music does not...
We’ve all heard of the core fundamentals of marketing which is based on the...
Some years back there was a TV ad that warned: “You only get one...
The digital age is transforming the way we do business in all aspects. From...
One of the advantages of working with 5WPR is the variety of clients we...
In 2012, another lockout rocked the NHL, cutting the 2012-13 season in half. Early...
The United States Postal Service recently announced that it was “considering” eliminating Saturday service....
5WPR is preparing for an upcoming office move. We have simply (yes, again) outgrown...
When your target market is people in motion, you better figure out a way...