Protecting Your Brand from the PR Crisis Domino Effect
After the recent Ethiopian Airlines disaster, it was all hands on deck for Boeing and for all airlines flying the
Read more
PR Firm
Five tips to improve engagement on Facebook
Facebook remains one of the best platforms for businesses to reach customers, drive website traffic, and increase sales. With over
Read more
Verizon Responds to Job Cuts
Verizon is not publicly admitting defeat, but the company is shifting its focus, at least that was the message offered
Read more
5 Tips to Improve Your PR Today
Even if your grasp of PR is solid and your communication is effective, it can always be better. If you
Read more
Florida Official Facing Tough Questions After Misuse Investigation Revealed
Hurricane Michael carved a path of horror and destruction from Florida’s “Emerald Coast” and Big Bend regions north through several
Read more
Ford Touts Pride in “Building Things” in New Campaign
Ford Motor Company is in an interesting place. The auto industry as a whole faces major shifts in the coming
Read more
Snickers: You’re not frugal when you’re hungry
Few things grab consumers’ attention like humour, and Snickers seems to have nailed it again. Riding on the back of
Read more
FIFA’s new female strategy
It’s a well known fact that women have been sidelined in the sporting world. However, what appears to be an
Read more
How Influencers Can Deliver Results for Your Marketing Campaign
Today, most people spend a minimum of around 2 hours on social media every day. In fact, there are some
Read more
A Look at How Rolls-Royce Defended Thousands of Job Cuts
When sales are not what they once were or what they are expected to be, companies generally face the tough
Read more
Tips for Better Experiential Marketing In 2018
Want a digital marketing campaign with a difference? The solution could be experiential marketing campaigns. Experiential marketing is a form
Read more
6 Ways Companies Are Now Using SnapChat for Public Relations
Technology is headed in new directions these days, and accelerating at a rapid pace. Keeping up with the times can
Read more
Marketing to Children Going 3D
Pokémon Go is having an impact in unexpected ways – apparently getting 3D images to sell your product is a
Read more
Public Relations for Data Breaches: What You Should Know
Hacking attacks compromise a company’s technical infrastructure as well as stealing funds from company bank accounts, client’s financial data, and leaking
Read more
4 Smart PR Campaigns for Eyeglasses and Related Companies
Eyeglasses come in all shapes, sizes, and purposes. Whether you want to look cool, soothe your eyes or see more
Read more
How to do PR for Rehab Centers
While the numbers are difficult to determine, roughly 1 to 2 million people enter a rehab clinic each year. Unfortunate
Read more
What Denver Should Learn from the Chicago Startup Tech Scene
Denver and Chicago are just two of the dozens of American cities vying for the honor of being called “the
Read more
Public Relations Opportunities of Award Shows
The Oscar award program is an annual event that showcases the leading films made during the previous year. Actors, directors,
Read more
3 Tips to Staying on an Editor’s Good Side
In the public relations game, you will spend quite a bit of time connecting and interacting with editors, producers, and
Read more
When Your Employee Royally Screws Up
No matter how much care you take to create a customer-friendly and inviting environment, sooner or later someone will really
Read more